Edwin Huybers, Operational Director Magenta Pack BV

Magenta Pack packaging philosophy offers entrepreneurs new market opportunities

Everyone knows them: Appliances with functions you never use but still pay for. With a machine this is often painful: Staff don’t know how to use it, it’s sensitive to malfunctions, and when it’s broken, the repair is expensive. With Magenta Pack’s vacuum packaging machine, you don’t have to worry about this. It offers high productivity, is easy to operate and has a higher uptime than the competition.
Reliable machines with Busch pump inside

'Significant advantage that make a difference'

“Magenta Pack, a Dutch company, is the first company that offers mid-range vacuum packing products for the low- and mid-volume industry”, says Operational Director Edwin Huybers. “This means you’ll get a high-quality product at a lower cost. We do so by working based on LEAN principles and concentrating on value creation and achieving the highest possible efficiency.”
This is feasible by developing machines without redundant extras and equipping them with robust Busch pumps and reliable Omron control. “Companies often only use three functions of the more luxurious vacuum packaging machines”, Huybers explains the company’s choice. “Our machines cover the basic functionalities, which makes them much easier to operate so that even a new staff member can start working with them straight away.”
Food chains have become more important

'The pandemic has emphasized being fit and healthy'

Another significant advantage is that Magenta Pack’s machines have a whopping 98% uptime, resulting in a minimal chance of spoiled food and less revenue loss and unforeseen costs. This is essential because vacuum packing machines are used more than ever before.
Huybers: “The pandemic has emphasized being fit and healthy. As a result, the need for healthy and fresh food has increased. It means that shorter food chains have become more important. We also see a rise in takeaway concepts. So in this ever-growing market, vacuum packaging machines have to be very reliable.”
To meet consumer demand, (takeaway) restaurants, hotels, foodservice concepts, butchers and fish processing companies are increasingly focusing on portioning food. A disadvantage is that it creates more waste. That’s why Magenta Pack offers its customers biodegradable and eco-friendly packaging material.
Produce as little waste as possible

'Magenta Pack’s green philosophy is also reflected in its business operations'

These are polylactide (PLA) bowls and sugarcane meal trays with bio-coating. Magenta Pack also has vacuum films and bags that use less plastic and are still strong. “The right combination of trays and film is important. We have found a good link in that.”
Magenta Pack’s green philosophy is also reflected in its business operations. Huybers: “To produce as little waste as possible, we always keep a small stock. This is possible because we focus on a standardized product portfolio with main products. Magenta Pack is the ideal supplier to fill your needs within this portfolio. Our products also apply to non-food businesses because with our machines, you can also pack things like circuit boards, screws and banknotes.”
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Magenta Pack is proud to have dealers in countries like Switzerland, Germany, the Netherlands, France, Sweden, Latvia, Norway, Finland, Ukraine and Thailand. “We contribute to food efficiency and food safety for our customers”, Huybers explains. “And to entrepreneurship, because with our vacuum packaging machines, the customer’s business case becomes stronger.”

More than 20 years of experience in the packaging and machinery industry.